by Invert Media | Aug 25, 2022 | Advertising, Social Media Updates
Google is launching a tool to assist advertisers with self-upgrading their Local and Smart Shopping campaigns to Performance Max. Google Ads is beginning to roll out a tool that allows advertisers to self-upgrade eligible Smart Shopping and Local Campaigns to...
by Invert Media | Aug 22, 2022 | Advertising, Social Media Updates
Are you thinking about leveraging TikTok for your brand? TikTok is a great channel to create attractive short videos. By employing filters, AR effects, soundtracks, and other features, you can generate engaging content on TikTok. Though the TikTok channel came up as...
by Invert Media | Aug 4, 2022 | Advertising, Social Media Updates
Meta has launched a new ad education platform, to help ensure that brands are able to make the most of their Facebook and Instagram promotions heading into the end of year push. Meta’s new ‘Advertiser Success Center’ mini-site includes dedicated sections on all of...
by Invert Media | Apr 7, 2021 | Advertising
Want to share your customers’ posts on Instagram? Wondering how to find and use their content without breaking Instagram’s Terms of Service? In this article, you’ll learn how to encourage people to create user-generated content (UGC), how to find UGC, and how to...
by Invert Media | Mar 26, 2021 | Advertising
Hashtags are a crucial part of social media marketing. It is a great way of labeling and finding social media updates. It makes your content discoverable, and allows you to find relevant content from other people and businesses. The hashtag allows you to connect with...
by Invert Media | Mar 12, 2021 | Advertising
Organic vs. Paid Social Media. How do they compare and why you should use both in your business. Here’s the thing: You should use both. Social media marketing works best when you combine organic and paid tactics. What is organic social media marketing? Organic...